Jane Fonda, the 87-year-old Oscar-winning actress and environmental activist, is stepping into the sneaker spotlight as the face of a new campaign for Golden Goose. Known for her dedication to climate activism and her roles in popular media, Fonda’s latest venture showcases her evolving style.
Fonda, who has made headlines for her environmental protests, including frequent sit-ins at the Capitol, is an unexpected choice for a luxury sneaker brand. However, Golden Goose’s CEO, Silvio Campara, believes she embodies the brand’s ethos.
Golden Goose is recognized for its unique sneakers, featuring scuffed designs and a signature sparkly star. Fonda’s decision to collaborate with the brand stems from her appreciation for their responsible practices and stylish designs.
Her sneaker collection has grown significantly, as she prefers to keep her footwear rather than discard them, reflecting her commitment to sustainability. Fonda’s affinity for combining sneakers with structured outfits has garnered attention, highlighting her fashion versatility.
This campaign marks a new chapter in Fonda’s career, merging her love for fashion with her values. The collaboration emphasizes the intersection of style and responsibility in today’s fashion landscape.
For more details, visit the New York Times.